Top 10 Mobile Brands in India in 2023

By: Insha Hashmi

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Updated on: 14-Dec-2023

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Smartphones have transformed communication, making them essential resources for business, education, entertainment, and networking in India. With the emergence of low- cost internet data packs, the Indian demand has surpassed the United States to grow the world's second- largest. This led to increased competition among smartphone manufacturers. The following composition will help you find the stylish mobile phone brands in India.

This article delves into the Indian mobile industry, revealing the top ten companies that have a strong reputation and millions of customers. These manufacturers provide unique features and cutting-edge technology, such as sturdy performance and amazing camera capabilities, while catering to a broad spectrum of customer requirements.

Top 10 Best Mobile Brands in India

Apple

Apple, known for its premium offerings, has a 5% demand share in India. Despite the government's" Make in India" drive, a significant portion of the public has yet to discover Apple's bias due to their high prices.

Apple iPhones dominate the Indian market due to its premium build quality, strong performance, and user-friendly interface, which are supported by high-grade components such as CPUs, cameras, speakers, and displays.

Apple's unique iOS operating system provides a superior user experience, providing greater control over smartphone operations, establishing Apple as a dominant player in India's luxury smartphone category.

2. Samsung

Samsung is the second-elegant mobile brand in India, with a 15 request share in the competitive Indian smartphone industry. The brand isn't only a dynamic participant, but also a top competition in the 5G order, demonstrating its fidelity to grasp slice- edge technology.

Samsung, an established Indian brand, has effectively satisfied the different demands of Indian consumers by delivering mid-range to high-end smartphones with amazing screens, prolonged battery life, high-performance CPUs, and crisp cameras at an affordable price point.

Due to its strategic awareness of the Indian market, Samsung's Galaxy M and A series, which offer a balance of features and price, has established its place as a significant player in India's smartphone scene, despite stiff competition.

3. Vivo

Vivo, a BBK Electronics Corporation Limited subsidiary, has a 16% market share in India, displaying excellent innovation and sales success and attracting the attention of Indian customers.

Vivo distinguishes itself with great hardware features like its spectacular camera, significant RAM, a strong GPU, and large storage, making it an appealing choice for a wide variety of buyers. The brand's innovations, which include the first pop-up front camera, detachable camera, and in-display fingerprint sensor, help to explain its appeal.

Vivo, a renowned Indian smartphone brand, excels in gaming performance with adequate RAM and internal storage, demonstrating its focus on advanced technology and consumer happiness, establishing it as a market leader.

4. Realme

Realme, an Indian brand with a 12% market share, is known for its affordable smartphones, which are supported by its partnership with BBK Electronics, Vivo's parent company.

Realme, the global smartphone leader, has developed its range of goods beyond smartphones to include smart TVs, wearables, earbuds, backpacks, and electric toothbrushes, fortifying its position in the Indian and European markets.

Through its ownership of Oppo and Vivo, BBK Electronics controls the majority of the China-made smartphone market in India. The company's strategic commitment to pricing and diverse product selection have propelled it to the top of the competitive Indian smartphone industry. It is a new smartphone brand, offers exceptional value for money, focusing on performance, design, and camera capabilities, demonstrating a commitment to customer satisfaction.

5. Xiaomi

Xiaomi has an 11% share of the Indian smartphone industry and is understood for its affordability, framing it a top- selling brand. The company's success is traced to its focus on quality and cost.

Xiaomi's aim is to provide high-end specs at low rates, appealing to the Indian market's desire for low-cost phones. This strategy has supported Xiaomi cementing its place in the smartphone industry and has now spread to other electronic goods. It has grown a significant fan base in India due to their high- resolution cameras and long- lasting batteries.

Xiaomi's countrywide service centers improve the consumer experience by offering easy after-sales services. With its cost-effectiveness, quality, and varied product range, it remains a popular choice for Indian customers looking for high-value technological solutions.

6. Oppo

Oppo, a well- known Chinese brand, is tied for sixth place in the Indian mobile demand with an 11% market share. As one of the world's leading smartphone companies, its supremacy in the Indian market shows its popularity.

Oppo is well-known for its high-quality camera technologies, including AI-enhanced cameras and facial recognition, which routinely offer industry-leading images while frequently utilizing 3D structured light technology for greater accuracy.

Oppo phones are set apart by their superior specifications, photographic capabilities, and cutting-edge technology. Their dedication to innovation has propelled them to the forefront of the Indian mobile market and the worldwide smartphone business, offering a strong and smooth user experience.

7. OnePlus

OnePlus, an Indian smartphone brand with a 7% market share, competes with Samsung and Apple by delivering high-quality, reasonably cost smartphones, similar to other Chinese firms in the BBK Electronics family. Its items have excellent specifications.

OnePlus, a technological pioneer, has set new benchmarks for processing performance and camera quality in its smartphones. The brand's product portfolio has evolved to include smart TVs, fitness trackers, and earphones, indicating its dedication to provide a diverse variety of innovative technological items.

OnePlus is well-known for producing flagship-level smartphones, which provide a quality experience at a reasonable price. Their devices have advanced laptops, high-resolution screens, and great camera systems.

8. Nokia

Nokia, a prominent Indian phone brand, provides a vast selection of models at reasonable prices, catering to a wide spectrum of consumer demands. Nokia, with a rich past, has embraced the future by including 5G connectivity in its products.

Nokia provides innovative electronic devices with distinct features that are known for their durability and dependability. These products are widely available to consumers through Nokia shops or online electronics platforms.

Nokia provides a wide selection of phones with features such as HD voice calls, 4G VoLTE, QQVGA Classic Nokia quality, elegant designs, cameras, flashlights, and games at various price points ranging from 1500 to 55000. Nokia's product line is diverse enough to meet the demands of every user.

Nokia has effectively regained the Indian market with its Android smartphones, which provide a long-lasting build quality, a clean software experience, and regular upgrades.

9. Poco

Poco, an acknowledged mobile brand in India, has a 5% market share and is well-known for its online sales prowess, with its smartphones selling well on popular e-commerce sites such as Flipkart.

Poco aspires to produce inexpensive yet sophisticated 5G smartphones in India, responding to consumers' changing demands and grabbing a major market share with creative and technologically advanced handsets.

Poco plans to develop its worldwide footprint outside India, with a focus on Europe, Indonesia, Thailand, Vietnam, the Philippines, and Southeast Asia. The move intends to provide budget-friendly, feature-rich smartphones to a worldwide audience, consolidating the company's position as a competitive participant in the mobile sector.

10. Infinix

Infinix, a Chinese brand owned by Transsion Holdings, has a 3% market share in the Indian mobile industry, thanks to its low-cost handsets with high-quality technology.

Infinix's success in India is linked to its affordability, which allows it to provide high-performance smartphones to budget-conscious users while also increasing its market presence and ranking among prominent mobile companies.

Infinix's worldwide manufacturing footprint in South Korea, France, China, India, Pakistan, Indonesia, Bangladesh, and Egypt underlines the company's dedication to manufacture devices for a wide range of markets, bringing together its position as a strong competitor in the mobile sector.

Conclusion

The Indian mobile industry is successful and exciting, with every brand providing distinct advantages like modern technology, innovation, affordability, and dependability. It would be interesting to observe how these businesses adapt and define the future of mobile devices in India as technology improves.

Vivo S20 Series Teased with New Snapdragon 7 Gen 3, Pre-Orders Begin in China

By: Bhumika

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Updated on: 19-Nov-2024

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Key Highlights:

• Vivo S20 series pre-reservations are now available in China.
• The standard model was spotted with a Snapdragon 7 Gen 3 on Geekbench.
• The Pro model is expected to feature a MediaTek Dimensity 9300+ chipset and a 50MP selfie camera.
• Early reservations come with benefits like a 44W charger and a one-year extended warranty.

Vivo has officially opened pre-reservations for its upcoming S20 series, though the exact launch date remains under wraps. The lineup will likely consist of the Vivo S20 and the Vivo S20 Pro, successors to the previous S19 and S19 Pro models. Vivo is offering a variety of benefits to early reservers in China, such as discounts and exclusive items like Vivo TWS 4 earbuds, Vivo Pad 3, or credit points. The first teaser for the S20 series has also been shared, revealing the sleek rear design featuring a vertically aligned camera layout, accompanied by a ring flash.

The standard Vivo S20 model has recently been spotted on the Geekbench benchmarking website under the model number V2429A. The listing reveals that the phone will run on Android 15 and be powered by a Snapdragon 7 Gen 3 processor, with impressive multi-core performance of 3,422 points and single-core performance of 1,223 points. The device appears to feature 14.9GB of RAM, likely debuting with 16GB of memory, which will provide smooth multitasking and gaming performance.

Additionally, rumors suggest that the Vivo S20 Pro will be equipped with a MediaTek Dimensity 9300 chipset and a 6.67-inch display with a 1.5K resolution (1,260 x 2,800 pixels). The Pro version is expected to house a powerful triple-camera setup, including a 50MP Sony IMX921 main sensor, a 50MP ultra-wide angle lens, and a 50MP periscope telephoto lens with 3x optical zoom. The front camera is also tipped to feature a 50MP sensor for high-quality selfies. With a large 5,500mAh battery and 90W fast charging, the Vivo S20 Pro is expected to be a powerful contender in the smartphone market.

As for the design, the rear of the phone boasts a stylish, vertically aligned camera setup, which complements the modern and premium look of the device. While Vivo has yet to announce a release date, the pre-reservation offer, limited to 2,500 customers, is already attracting interest.

The Vivo S20 series, with its strong performance specs and premium features, is shaping up to be a major contender in the smartphone space, and early reservations are already generating excitement among tech enthusiasts.

RBI to Launch Local Cloud Services in 2025, Challenging Global Giants

By: Bhumika

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Updated on: 18-Nov-2024

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Key Highlights:

• The Reserve Bank of India (RBI) plans to launch a cloud data storage service in 2025 for financial firms in India.
• This initiative aims to compete with global giants like Amazon Web Services and Microsoft Azure by using local IT companies.
• The cloud platform will help smaller financial firms access affordable data storage options and support the growth of India’s cloud services market.

In an ambitious move to strengthen India's digital economy, the Reserve Bank of India (RBI) is set to roll out a pilot cloud service in 2025 aimed at providing local cloud data storage solutions for the country's financial sector. This initiative, which will use local IT companies, seeks to provide an affordable alternative to global cloud giants like Amazon Web Services (AWS), Microsoft Azure, and Google Cloud.

A Growing Market for Cloud Services in India

The cloud services market in India is rapidly expanding. In 2023, it was valued at $8.3 billion, and experts predict it could grow to $24.2 billion by 2028. Despite this growth, most of the market is dominated by foreign companies. The RBI's move to introduce local cloud solutions is seen as a strategic step to create competition and promote data localization, an important part of India's digital policy.

Details of the RBI's Cloud Project

The cloud service pilot will be targeted at smaller financial institutions that find it difficult to afford services from big international providers. The RBI has emphasized that this initiative will be affordable, aiming to help financial firms with their data storage needs without the high costs often associated with foreign cloud platforms.

The cloud platform will be built in phases, starting small and expanding gradually. Initial work will be handled by the Indian Financial Technology and Allied Services (IFTAS), which is part of the RBI's research wing. The RBI has also brought in EY as an advisor for the project. The platform will be designed and developed in collaboration with one or more private tech firms that specialize in cloud services.

Supporting India's Digital Sovereignty

The project aligns with the RBI's push for data localization, which aims to keep financial data within India’s borders. In line with this vision, the RBI is only inviting Indian companies with prior experience in cloud services to bid for the project. These companies will need to set up data centers in key locations like Mumbai and Hyderabad to ensure smooth operations across the country.

The pilot project will be funded by the RBI’s asset development fund, which is valued at ₹2.72 billion. Over time, the RBI plans to invite financial firms to take equity stakes in the cloud platform.

Casio Launches Ring Watch for 50th Anniversary: Compact, Stylish, and Functional

By: Bhumika

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Updated on: 18-Nov-2024

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Key Highlights:

• Casio's new ring watch, the CRW-001-1JR, celebrates the brand's 50th anniversary and is priced at $128.
• The six-segment LCD shows time, with features like flashing lights, stopwatch, and time zone adjustments.
• Made with advanced metal technology, it’s waterproof and offers a 2-year battery life, but lacks health-tracking features.

Casio is marking its 50th anniversary with the launch of the CRW-001-1JR Ring Watch, priced at $128 and available from December 2024. This compact, high-tech ring is a unique accessory designed for those who want a minimalist, futuristic timepiece. '

Design and Features

The ring watch features a six-segment LCD that shows the hours, minutes, and seconds. It also includes a flashing light function that illuminates at a set time. Despite its small size, the watch includes three buttons for controlling additional features like the stopwatch and time zone settings.

Made using metal injection molding and powdered metal, the ring is durable and features airtight glass bonding, making it waterproof for everyday use.

Battery Life and Durability

Powered by a replaceable battery, the CRW-001-1JR lasts up to 2 years on a single charge. With waterproofing and a sleek design, it’s built for daily wear. However, it doesn’t have the health-tracking features that are common in many smartwatches today, such as heart rate monitoring or sleep tracking.

A Unique Timepiece with Limited Features

While the Casio CRW-001-1JR Ring Watch may not offer the advanced health-tracking capabilities seen in many smartwatches today, its innovative design and durability make it an intriguing option for tech enthusiasts or those looking for a unique, compact timepiece. Whether you're seeking a stylish accessory or simply a different way to tell time, this ring watch provides an affordable and functional choice.

ANARC Smartwatch Launches in India: Premium Features at an Affordable Price

By: Bhumika

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Updated on: 18-Nov-2024

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Key Highlights:

• The ANARC Smartwatch has officially launched and is now available for Rs 6,999 on the official website.
• It offers a premium stainless steel design, 7-day battery life, and advanced health tracking sensors.
• With features like a 1.85-inch AMOLED display, Bluetooth calling, and IP68 water resistance, it promises great value at an affordable price.

The ANARC Smartwatch has officially launched and is now available for purchase at Rs 6,999 on the Layer website. Designed in London and manufactured in China, this smartwatch brings global expertise to a sleek, budget-friendly wearable. Whether you're looking for a stylish accessory or a fitness tracker, the ANARC Smartwatch promises a range of features that combine both form and function.

Key Features and Specifications

Here’s a breakdown of the standout features of the ANARC Smartwatch:

Premium Build Quality

Crafted from durable stainless steel, the ANARC Smartwatch boasts a premium look and feel, designed to withstand daily wear while offering a long-lasting finish. Whether you’re heading to the office or working out, this smartwatch is built to keep up.

Health Tracking & Sensors

Equipped with a 6-axis Accelerometer and a Gyroscope, the ANARC Smartwatch can accurately track your movements, balance, and activity. It also includes a Heart Rate Sensor for real-time heart rate monitoring, a SpO2 Sensor to track blood oxygen levels, and sleep tracking to help improve your rest. Additional features include stress monitoring and breathing exercises to help manage your mental well-being.

Display and Battery Performance

The 1.85-inch AMOLED display offers a vibrant viewing experience with a smooth 60Hz refresh rate and an impressive 700 nits brightness for visibility even in direct sunlight. The watch is powered by a 350mAh battery, providing up to 7 days of usage on a single charge, making it perfect for those who prefer fewer recharges.

Water Resistance and Durability

With an IP68 rating, the ANARC Smartwatch is water-resistant up to 1.5 meters for 30 minutes, meaning it can handle everyday splashes, rain, or a quick dip in water. It’s also resistant to dust, making it a great choice for outdoor use.

Connectivity Features

For seamless connectivity, the smartwatch supports Bluetooth 5.2 for faster and more stable connections. It also offers Bluetooth calling, allowing you to make and receive calls directly from your watch, with noise cancellation for clear audio. Additionally, the smartwatch is compatible with True Wireless Stereo (TWS) earphones for a full audio experience.

What’s in the Box

The ANARC Smartwatch comes with everything you need to get started:

• Smartwatch
• Charging cable
• USB-to-Type-C converter
• Welcome card with setup instructions

Durability Testing

The ANARC Smartwatch has been rigorously tested for durability. It passed several high-stress tests, including the Crown Press Test (50,000 presses), Salt Spray Corrosion Test (48 hours), Micro-Drop Test (6,000 drops), and Humidity Test (48 hours at 95% humidity). The watch also exceeded industry standards for electrostatic discharge resistance, ensuring it can withstand everyday wear and tear.

iQOO 13 India Launch on December 3: Smaller Battery but Packed with Power

By: Bhumika

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Updated on: 18-Nov-2024

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Key Highlights:

• The iQOO 13, launching in India on December 3, 2024, will feature a 6000mAh battery, slightly smaller than the 6150mAh battery in the Chinese variant.
• Powered by the Snapdragon 8 Elite chipset, it also includes the iQOO Q2 Supercomputing chip for better gaming performance.
• The phone will support 120W fast charging, and come with IP68+IP69 water and dust resistance.
• iQOO 13 will be available in Nardo Grey and Legend Edition (in collaboration with BMW).

The iQOO 13, iQOO’s upcoming flagship phone, will officially launch in India on December 3, 2024. It’s shaping up to be a powerful device, but with one small difference compared to its Chinese counterpart: a slightly smaller battery. Here’s everything you need to know about the phone before it hits the Indian market.

Smaller Battery, Same Performance Power

The iQOO 13 will come with a 6000mAh battery in India, smaller than the 6150mAh battery found in the Chinese variant. While the smaller battery might raise a few eyebrows, it’s still large enough to support a full day of heavy use. Plus, the phone supports 120W fast charging, which means you’ll be able to top up the battery quickly, making it convenient for those who need a quick recharge.

Top-Notch Performance

Inside, the iQOO 13 packs some serious hardware. It will be powered by the Qualcomm Snapdragon 8 Elite chipset, paired with the iQOO Q2 Supercomputing chip. This combination promises outstanding performance, particularly for gaming, with 144fps game frame interpolation and 2K super-resolution. So, whether you're gaming or multitasking, the iQOO 13 should handle everything smoothly.

Cool Features and Design

The iQOO 13 isn’t just about raw power — it also comes with unique design elements. The phone features a cool iQOO Monster Halo light around the camera module, which can change colors for different notifications like calls, messages, gaming, and music. The phone also boasts an ultra-slim design, measuring just 0.813cm thin.

For durability, the iQOO 13 comes with IP68+IP69 certification, meaning it is both dustproof and waterproof, capable of surviving brief submersion in water and exposure to dust.

Key Specs Overview

Here’s a quick look at the confirmed specifications of the iQOO 13 for the Indian market:

Pricing and Availability

The iQOO 13 will be available in two color options: Nardo Grey and Legend Edition, a special variant made in collaboration with BMW. It will compete with other flagship phones like the OnePlus 13 and Xiaomi 15 in the Indian market. More details about the device’s pricing and additional features will be revealed closer to the launch date.